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Marketing Innovator

  • Location: New Jersey
  • Reference Code: 11295

An experienced marketing partner who brings a unique, broad-based combination of a healthcare, retail (co-marketing), package goods and telecom expertise to bear on business challenges. With 18 years in the agency industry, her time spent in these verticals empowers her to cross-pollinate and apply best practices and marketing innovation from one category to another.

Throughout her tenure, this candidate has partnered with Fortune 100 companies to drive volume and sustained share in multiple product categories.

Highlights of her career include:

-As an executive leader and then President of a mid-size healthcare agency, contributed to 161% percent revenue growth and 25%+ percent profitability increase in less than three years.
-Has repeatedly led large multidisciplinary teams while mentoring three direct reports to national, industry-wide recognition.
-Assigned to multiple “client salvage situations” in current role, not only solidifying the business relationship, but growing it with the potential to increase revenues by more than $5 million.
-Amongst the first in the McCann network to formalize and implement global affiliate engagement and “whole world” marketing integration.
-Named one of PharmaVoice’s 100 Most Inspiring People, 2008.

She has developed deep relationships within companies within the Pharma field.  She is also well entrenched in industry associations and has been a frequent contributor to publications and industry associations, particularly in the pharmaceutical sector.

She thrives in an environment where she is expected to lead, and to challenge the status quo. She embraces calculated risk and holds herself to the highest of standards. Her down-to-earth attitude combined with an incomparable work ethic provide the foundation on which successful partnerships are born.

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